Well, here’s the first glimpse of Sofia Coppola’s Louis Vuitton “SC” bag.

From a great article today from IHT:

“Coppola was inspired by a trip to Louis Vuitton’s original home in Asnières, on the outskirts of Paris. Working with the special order department, she took up the challenge of designing ‘the perfect bag that doesn’t exist.’”

“Coppola wanted a day bag that was “chic, discreet and lightweight and that isn’t enormous,” adding that “it is hard to find bag without a lot of hardware.” She opens the roomy bag (selling in the monogram version at €1,600, or about $2,190), showing how there is an open pocket enabling her to grab her telephone. The evening clutch (€800), with its pochette containing a mirror, is “a thing I wanted for myself.”

The article also says that they decided on calling the bag SC, partially because it was hard to find a name that wasn’t registered.  There was already a “Sofia” Marc Jacobs bag.

Anyway, excited to see it IRL and in monogram.  It looks big, and roomy- soft and versatile.  I like a nice big simple bag.

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Tags: Asnieres, Louis Vuitton, SC, Sofia Coppola

This entry was posted on Monday, October 13th, 2008 at 1:37 pm and is filed under Sofia Coppola. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.