(T.I. at his T.I. vs T.I.P. release party at LV Lenox Mall last year)
Looks like Louis Vuitton and Gucci didn't appreciate the exposure they were getting from the video for T.I.'s "Swing Ya Rag". In fact, they claimed infringment and put the kibosh on the whole thing...
The lyrics are all about "Louis" and "Gucci". The chorus:
"Alright, okay, I don't dance, no way
I just take my Louis rag out and wave it round in the air
Take my Gucci rag out and wave it round in the air"
(This is a screenshot from the making of the "Swing ya Rag" video.)
TI said about the song:
"It's self explanatory. It's about swinging your Gucci rag or your Louis rag. And, you know, I think I introduced that, I think I introduced that fashion trend to the world. I do believe I was the first one, man you know what I'm saying, to tie a Gucci rag to my beltloop, man... match with your shirt... let it match with your shoes. I do believe, if I'm not mistaken. But. You know basically man, what we're going to with it man, we're going to represent the influence of Gucci and Louis Vuitton to the hood. Not the influence that it has in Hollywood, we're all familiar with that. I'm talking about the influence that Louis Vuitton and Gucci has had to the hood. You know what I'm saying. When we wear it, how we wear it and why we wear it."
Tip (who along with Swizz Beatz produced the video) said to MTV:
"We did it, and it came out hot, Louis [Vuitton] and Gucci started trippin' about it. They were saying we were infringing, in one way or another. They weren't happy about it. They didn't want it to come out. "
So, it's not coming out. And the blogs are ablaze about why LV lets some videos go, and others not.
All I have to say is- whether you're from the 'hood or the 'wood... we'd love to sell you some "rags"! We've always got a great variety of pre-owned, authentic Louis Vuitton, Hermes, Gucci, Chanel- you name it scarves & bandanas. Be sure to check it out!
