Prada

In 1913, brothers Mario and Martino Prada formed Fratelli Prada, a fashion house in Milan, Italy, that sold leather goods and imported British steamer trunks and handbags. Despite the brothers’ staunch belief that women had no part in the workings of a business, it was not Mario’s son, but instead his daughter Luisa who took control of the business as his successor years later. She would remain in this role for the next 20 years. Luisa’s daughter, Miuccia, joined the family business, now known simply as “Prada,” when she began making waterproof backpacks out of a nylon fabric called Pocone. Miuccia would eventually inherit the family business years later, in 1978. Around that same time, Miuccia met Italian leather goods trader Patrizio Bertelli, who encouraged her to stop selling British luggage and instead focus on designing and selling the company’s own bags. Bertelli was made Miuccia’s business partner shortly thereafter. Miuccia began to incorporate her own designs into the company, releasing her first line of totes and backpacks made of the durable Pocone fabric in 1979. Prada’s sales catapulted up to $450,000 as a result. Having already made a name for themselves in Milan, Miuccia and Bertelli expanded the company further, with locations in Florence, Paris, New York, and Madrid. The business itself also expanded with the launch of a new shoe line in 1984. A year later, Prada released their “classic Prada handbag,” which became an instant hit with its sleek lines, practical durability, and simple, though luxurious, elegance. Miuccia and Bertelli wed in 1987, and two years later the company launched a new women’s ready-to-wear collection. The collection included designs that utilized sleek lines and basic colors, but were made with extravagant fabrics. And unlike other designers of the time, who displayed their labels prominently on their designs, Prada’s logo was unassumingly simple, creating a sort of “anti-status” status for their company by suggesting that it was the quality of their designs, and not a fancy logo, that made their products sell. It was this inauspicious reputation along with the originality of their designs that made the Prada brand one of the most sought-after status symbols of the 1990s. According to New York Times writer Ginia Bellafante, the success of the Prada brand could be traced to the “working class” theme so apparent in its designs. Bellafante remarked that Prada designs perfectly reflected the “high-tech, IPO-driven early 1990s.” Interest in the brand was further heightened as Miuccia and Bertelli continued a cautious expansion of the business, making Prada products harder to find and therefore highly sought-after. In 1993, fashion executive Patrizio di Marco became president and CEO of Prada America, and was in this role until 1998. To catch the attention of fashion editors, Di Marco had Prada handbags displayed in the most prominent places of department stores. This strategy worked, and the success of the growing brand was reflected in the 31.7 million dollars in sales in the year 1998. The expansion of the business saw Prada flagship stores, designed by such acclaimed architects as Rem Koolhaas and Herzog & de Meuron, cropping up in various locations around the globe. In late 2008, a duplex megastore opened in Kuala Lampur. In Seoul, Korea, Prada opened the Prada Transformer, a structure that changes shape, with the use of cranes to rotate the building, based on its function. In 2009, a new Milan store was opened on Corso Venezia. This building, designed by architect Robert Bacciocci, housed the business’s “Made-to-Order” collection. Prada next opened its largest store in Dubai’s Mall of the Emirates in the year 2012. Prada continues to be one of the most fashion houses around the world. Known for the simple elegance of their design and their high-quality materials, Prada products have become international symbols of style and opulence. Celebrities and debutantes are often photographed striking a pose while clutching their favorite Prada handbag or Prada wallet.
764 items
    1. PRADA Vernice Sfumato Metal Clutch Nudo BlackPRADA Vernice Sfumato Metal Clutch Nudo Black

      Prada Vernice Sfumato Metal Clutch Nudo Black

      Condition: Excellent

      $395

    2. PRADA Vitello Daino Satchel MarmoPRADA Vitello Daino Satchel Marmo

      Prada Vitello Daino Satchel Marmo

      Condition: Shows Wear

      $450

    3. PRADA Satin Crystal Mini Re-Edition 2000 Bag MangoPRADA Satin Crystal Mini Re-Edition 2000 Bag Mango

      Prada Satin Crystal Mini Re-Edition 2000 Bag Mango

      Condition: Excellent

      $1,925

    4. PRADA Saffiano Lux Re-Edition 2005 Shoulder Bag CammeoPRADA Saffiano Lux Re-Edition 2005 Shoulder Bag Cammeo

      Prada Saffiano Lux Re-Edition 2005 Shoulder Bag Cammeo

      Condition: Shows Wear

      $1,295

    5. PRADA Nappa Gaufre Flap Chain Shoulder Bag BambuPRADA Nappa Gaufre Flap Chain Shoulder Bag Bambu

      Prada Nappa Gaufre Flap Chain Shoulder Bag Bambu

      Condition: Shows Wear

      $425

    6. PRADA Saffiano Lux Re-Edition 2005 Shoulder Bag BlackPRADA Saffiano Lux Re-Edition 2005 Shoulder Bag Black

      Prada Saffiano Lux Re-Edition 2005 Shoulder Bag Black

      Condition: Excellent

      $2,395

    7. PRADA Saffiano Triangle Accordion Card Case BluePRADA Saffiano Triangle Accordion Card Case Blue

      Prada Saffiano Triangle Accordion Card Case Blue

      Condition: Excellent

      $295

    8. PRADA Nylon Re-Edition 2005 Shoulder Bag BlackPRADA Nylon Re-Edition 2005 Shoulder Bag Black

      Prada Nylon Re-Edition 2005 Shoulder Bag Black

      Condition: Shows Wear

      $995

    9. PRADA Saffiano Lux Triangle Shoulder Bag PlatinoPRADA Saffiano Lux Triangle Shoulder Bag Platino

      Prada Saffiano Lux Triangle Shoulder Bag Platino

      Condition: Shows Wear

      $1,995

    10. PRADA Wicker Canvas Shoulder Bag PescaPRADA Wicker Canvas Shoulder Bag Pesca

      Prada Wicker Canvas Shoulder Bag Pesca

      Condition: Excellent

      $1,650

    11. PRADA Nylon Vela Cosmetic Pouch BlackPRADA Nylon Vela Cosmetic Pouch Black

      Prada Nylon Vela Cosmetic Pouch Black

      Condition: Shows Wear

      $325

    12. PRADA Nylon Vela Cosmetic Pouch BlackPRADA Nylon Vela Cosmetic Pouch Black

      Prada Nylon Vela Cosmetic Pouch Black

      Condition: Shows Wear

      $325

    13. PRADA Saffiano Mini Camera Crossbody Bag BlackPRADA Saffiano Mini Camera Crossbody Bag Black

      Prada Saffiano Mini Camera Crossbody Bag Black

      Condition: Shows Wear

      $895

    14. PRADA Vitello Daino Tote TurchesePRADA Vitello Daino Tote Turchese

      Prada Vitello Daino Tote Turchese

      Condition: Excellent

      $750

    15. PRADA Vitello Daino Soft Hobo Messenger Bag BlackPRADA Vitello Daino Soft Hobo Messenger Bag Black

      Prada Vitello Daino Soft Hobo Messenger Bag Black

      Condition: Excellent

      $1,895

    16. PRADA Tessuto Nylon Saffiano Flat Messenger Bag BlackPRADA Tessuto Nylon Saffiano Flat Messenger Bag Black

      Prada Tessuto Nylon Saffiano Flat Messenger Bag Black

      Condition: Shows Wear

      $795

    17. PRADA Soft Calfskin Arque Shoulder Bag BlackPRADA Soft Calfskin Arque Shoulder Bag Black

      Prada Soft Calfskin Arque Shoulder Bag Black

      Condition: Shows Wear

      $1,995

    18. PRADA Re-Nylon Saffiano Belt Bag NavyPRADA Re-Nylon Saffiano Belt Bag Navy

      Prada Re-Nylon Saffiano Belt Bag Navy

      Condition: Excellent

      $1,050

    19. PRADA Saffiano Tessuto Nylon Chain Shoulder Bag RossoPRADA Saffiano Tessuto Nylon Chain Shoulder Bag Rosso

      Prada Saffiano Tessuto Nylon Chain Shoulder Bag Rosso

      Condition: Shows Wear

      $1,050

    20. PRADA Saffiano Metal Continental Flap Wallet BlackPRADA Saffiano Metal Continental Flap Wallet Black

      Prada Saffiano Metal Continental Flap Wallet Black

      Condition: Shows Wear

      $325

    21. PRADA Saffiano Cuir Large Double Bag Black FuocoPRADA Saffiano Cuir Large Double Bag Black Fuoco

      Prada Saffiano Cuir Large Double Bag Black Fuoco

      Condition: Excellent

      $2,095

    22. PRADA Re-Nylon Rubber Logo Mens Bucket Hat M BlackPRADA Re-Nylon Rubber Logo Mens Bucket Hat M Black

      Prada Re-Nylon Rubber Logo Mens Bucket Hat M Black

      Condition: Excellent

      $350

    23. PRADA Re-Nylon Belt With Triangle Pouch 85 34 BlackPRADA Re-Nylon Belt With Triangle Pouch 85 34 Black

      Prada Re-Nylon Belt With Triangle Pouch 85 34 Black

      Condition: Excellent

      $795

    24. PRADA Tessuto Nylon Saffiano Messenger Bag PapayaPRADA Tessuto Nylon Saffiano Messenger Bag Papaya

      Prada Tessuto Nylon Saffiano Messenger Bag Papaya

      Condition: Shows Wear

      $495

    25. PRADA Saffiano Metal Oro Chain Wallet BlackPRADA Saffiano Metal Oro Chain Wallet Black

      Prada Saffiano Metal Oro Chain Wallet Black

      Condition: Excellent

      $795

    26. PRADA Tessuto Nylon Vitello Hobo BlackPRADA Tessuto Nylon Vitello Hobo Black

      Prada Tessuto Nylon Vitello Hobo Black

      Condition: Shows Wear

      $550

    27. PRADA Tessuto Nylon Flat Messenger Bag BlackPRADA Tessuto Nylon Flat Messenger Bag Black

      Prada Tessuto Nylon Flat Messenger Bag Black

      Condition: Shows Wear

      $850

    28. PRADA Nylon Re-Edition 2005 Shoulder Bag BlackPRADA Nylon Re-Edition 2005 Shoulder Bag Black

      Prada Nylon Re-Edition 2005 Shoulder Bag Black

      Condition: Shows Wear

      $950

    29. PRADA Saffiano City Calf Clutch With Chain BluettePRADA Saffiano City Calf Clutch With Chain Bluette

      Prada Saffiano City Calf Clutch With Chain Bluette

      Condition: Excellent

      $550

    30. PRADA Tessuto Nylon Cargo Smartphone Case BlackPRADA Tessuto Nylon Cargo Smartphone Case Black

      Prada Tessuto Nylon Cargo Smartphone Case Black

      Condition: Excellent

      $395

    31. PRADA Tessuto Nylon Phone Case Crossbody Bag MentaPRADA Tessuto Nylon Phone Case Crossbody Bag Menta

      Prada Tessuto Nylon Phone Case Crossbody Bag Menta

      Condition: Shows Wear

      $425

    32. PRADA Tessuto Nylon Saffiano Flat Messenger Bag BrownPRADA Tessuto Nylon Saffiano Flat Messenger Bag Brown

      Prada Tessuto Nylon Saffiano Flat Messenger Bag Brown

      Condition: Shows Wear

      $575

    33. PRADA City Calf Cinghiale Crossbody Bag RubinoPRADA City Calf Cinghiale Crossbody Bag Rubino

      Prada City Calf Cinghiale Crossbody Bag Rubino

      Condition: Shows Wear

      $625

    34. PRADA Vitello Shine Shopping Tote AzzurroPRADA Vitello Shine Shopping Tote Azzurro

      Prada Vitello Shine Shopping Tote Azzurro

      Condition: Shows Wear

      $550

    35. PRADA Nylon Re-Edition 2005 Shoulder Bag BlackPRADA Nylon Re-Edition 2005 Shoulder Bag Black

      Prada Nylon Re-Edition 2005 Shoulder Bag Black

      Condition: Excellent

      $1,425

    36. PRADA Metal Sunglasses SPR 55Y WhitePRADA Metal Sunglasses SPR 55Y White

      Prada Metal Sunglasses SPR 55Y White

      Condition: Excellent

      $225

    37. PRADA Satin Crystal Degrade Jewelry Beauty Case PlatinoPRADA Satin Crystal Degrade Jewelry Beauty Case Platino

      Prada Satin Crystal Degrade Jewelry Beauty Case Platino

      Condition: Excellent

      $1,295

    38. PRADA Nylon Re-Edition 2005 Shoulder Bag BlackPRADA Nylon Re-Edition 2005 Shoulder Bag Black

      Prada Nylon Re-Edition 2005 Shoulder Bag Black

      Condition: Shows Wear

      $1,195

    39. PRADA Nappa Padded System Small Tote Bag ArancioPRADA Nappa Padded System Small Tote Bag Arancio

      Prada Nappa Padded System Small Tote Bag Arancio

      Condition: Excellent

      $1,495

    40. PRADA Saffiano Tote CobaltoPRADA Saffiano Tote Cobalto

      Prada Saffiano Tote Cobalto

      Condition: Shows Wear

      $695

    41. PRADA Tessuto Nylon Duffle BlackPRADA Tessuto Nylon Duffle Black

      Prada Tessuto Nylon Duffle Black

      Condition: Shows Wear

      $550

    42. PRADA Nylon Vela Flat Messenger Bag BlackPRADA Nylon Vela Flat Messenger Bag Black

      Prada Nylon Vela Flat Messenger Bag Black

      Condition: Shows Wear

      $550

    43. PRADA Tessuto Nylon Vela Cinch Backpack BlackPRADA Tessuto Nylon Vela Cinch Backpack Black

      Prada Tessuto Nylon Vela Cinch Backpack Black

      Condition: Excellent

      $1,095

    44. PRADA Tessuto Nylon Hobo BlackPRADA Tessuto Nylon Hobo Black

      Prada Tessuto Nylon Hobo Black

      Condition: Shows Wear

      $450

    45. PRADA X ADIDAS Re-Nylon Bucket Hat BlackPRADA X ADIDAS Re-Nylon Bucket Hat Black

      Prada X ADIDAS Re-Nylon Bucket Hat Black

      Condition: Excellent

      $425

    46. PRADA Cat Eye Sunglasses SPR 64U GoldPRADA Cat Eye Sunglasses SPR 64U Gold

      Prada Cat Eye Sunglasses SPR 64U Gold

      Condition: Excellent

      $250

    47. PRADA Vitello Daino Tote BlackPRADA Vitello Daino Tote Black

      Prada Vitello Daino Tote Black

      Condition: Shows Wear

      $695

    48. PRADA Tessuto Nylon Vela Small Backpack BlackPRADA Tessuto Nylon Vela Small Backpack Black

      Prada Tessuto Nylon Vela Small Backpack Black

      Condition: Worn

      $695

    49. PRADA Saffiano Fiocco Bow Flap Wallet FuocoPRADA Saffiano Fiocco Bow Flap Wallet Fuoco

      Prada Saffiano Fiocco Bow Flap Wallet Fuoco

      Condition: Shows Wear

      $450

    50. PRADA Vitello Phenix Camera Bag BlackPRADA Vitello Phenix Camera Bag Black

      Prada Vitello Phenix Camera Bag Black

      Condition: Excellent

      $1,195

    51. PRADA Re-Nylon Demi-lune Shoulder Bag Ivy GreenPRADA Re-Nylon Demi-lune Shoulder Bag Ivy Green

      Prada Re-Nylon Demi-lune Shoulder Bag Ivy Green

      Condition: Excellent

      $1,895

    52. PRADA Re-Nylon Saffiano Belt Bag BlackPRADA Re-Nylon Saffiano Belt Bag Black

      Prada Re-Nylon Saffiano Belt Bag Black

      Condition: Excellent

      $1,125

    53. PRADA Saffiano Metal Zip Around Key Holder CelestePRADA Saffiano Metal Zip Around Key Holder Celeste

      Prada Saffiano Metal Zip Around Key Holder Celeste

      Condition: Shows Wear

      $250

    54. PRADA Saffiano Travel Small Brique Crossbody Bag BlackPRADA Saffiano Travel Small Brique Crossbody Bag Black

      Prada Saffiano Travel Small Brique Crossbody Bag Black

      Condition: Excellent

      $1,795

    55. PRADA Saffiano Metal Oro Chain Wallet PeoniaPRADA Saffiano Metal Oro Chain Wallet Peonia

      Prada Saffiano Metal Oro Chain Wallet Peonia

      Condition: Shows Wear

      $525

    56. PRADA Soft Calfskin Medium Aimee Shoulder Bag BlackPRADA Soft Calfskin Medium Aimee Shoulder Bag Black

      Prada Soft Calfskin Medium Aimee Shoulder Bag Black

      Condition: Excellent

      $2,795

    57. PRADA Vitello Daino Shopping Tote ArgillaPRADA Vitello Daino Shopping Tote Argilla

      Prada Vitello Daino Shopping Tote Argilla

      Condition: Shows Wear

      $895

    58. PRADA Acetate Sunglasses SPR 24Y BlackPRADA Acetate Sunglasses SPR 24Y Black

      Prada Acetate Sunglasses SPR 24Y Black

      Condition: Excellent

      $295

    59. PRADA Saffiano Metal Compact Wallet BlackPRADA Saffiano Metal Compact Wallet Black

      Prada Saffiano Metal Compact Wallet Black

      Condition: Shows Wear

      $325

    60. PRADA Velvet Impuntu Cahier Bag BlackPRADA Velvet Impuntu Cahier Bag Black

      Prada Velvet Impuntu Cahier Bag Black

      Condition: Shows Wear

      $1,195

    61. PRADA Satin Crystal Re-Edition 2005 Shoulder Bag AnanasPRADA Satin Crystal Re-Edition 2005 Shoulder Bag Ananas

      Prada Satin Crystal Re-Edition 2005 Shoulder Bag Ananas

      Condition: Excellent

      $1,695

    62. PRADA Wicker Mini Panier Bag NaturalPRADA Wicker Mini Panier Bag Natural

      Prada Wicker Mini Panier Bag Natural

      Condition: Excellent

      $2,295

    63. PRADA Acetate Symbole Sunglasses SPR 17K WhitePRADA Acetate Symbole Sunglasses SPR 17K White

      Prada Acetate Symbole Sunglasses SPR 17K White

      Condition: Shows Wear

      $195

    64. PRADA Nylon Vela Small Backpack Fumo BlackPRADA Nylon Vela Small Backpack Fumo Black

      Prada Nylon Vela Small Backpack Fumo Black

      Condition: Worn

      $450

    65. PRADA Saffiano Mini Triangle Crossbody Pouch BlackPRADA Saffiano Mini Triangle Crossbody Pouch Black

      Prada Saffiano Mini Triangle Crossbody Pouch Black

      Condition: Excellent

      $995

    66. PRADA Re-Nylon Saffiano Demi-lune Shoulder Bag BlackPRADA Re-Nylon Saffiano Demi-lune Shoulder Bag Black

      Prada Re-Nylon Saffiano Demi-lune Shoulder Bag Black

      Condition: Excellent

      $1,550

    67. PRADA Saffiano Envelope Crossbody Wallet BlackPRADA Saffiano Envelope Crossbody Wallet Black

      Prada Saffiano Envelope Crossbody Wallet Black

      Condition: Shows Wear

      $750

    68. PRADA Nylon Re-Edition 2005 Shoulder Bag BlackPRADA Nylon Re-Edition 2005 Shoulder Bag Black

      Prada Nylon Re-Edition 2005 Shoulder Bag Black

      Condition: Shows Wear

      $1,050

    69. PRADA Soft Calfskin Darling Shoulder Bag ArgillaPRADA Soft Calfskin Darling Shoulder Bag Argilla

      Prada Soft Calfskin Darling Shoulder Bag Argilla

      Condition: Excellent

      $2,750

    70. PRADA Linen Blend Vitello Logo Tote NaturalPRADA Linen Blend Vitello Logo Tote Natural

      Prada Linen Blend Vitello Logo Tote Natural

      Condition: Excellent

      $1,995

    71. PRADA Velvet Cahier Belt Bag BlackPRADA Velvet Cahier Belt Bag Black

      Prada Velvet Cahier Belt Bag Black

      Condition: Shows Wear

      $550

    72. PRADA Nappa Quilted Medium Dynamique Tote BlackPRADA Nappa Quilted Medium Dynamique Tote Black

      Prada Nappa Quilted Medium Dynamique Tote Black

      Condition: Excellent

      $2,550

    73. PRADA Nappa Soft Padded Re-Edition 2002 Moon Bag BlackPRADA Nappa Soft Padded Re-Edition 2002 Moon Bag Black

      Prada Nappa Soft Padded Re-Edition 2002 Moon Bag Black

      Condition: Excellent

      $1,950

    Sell Now